Beograd, 30.oktobar 2019. Kao deo kreativnog tima na čelu sa Marsh produkcijom, za klijenta Philip Morris, osmislili smo poseban promo događaj za brend IQOS. Prvi i jedini IQ Party okupio je 500 posetilaca u prostoru Urban Hangara u Beogradu.
Britanski DJ Alexander Nut, hrvatski elektropop sastav Nipplepeople i domaći DJ dvojac, B2S (Aleksandra Duende i Andrija Akioki), bili su muzičke zvezde.
Lansiran je uređaja IQOS 3 DUO - najnovijeg proizvoda iz porodice bezdimnih uređaja.
Producent: MARSH creative production
Scenografija: Marko Samardžić i Nenad Paranosić
Protokol i PR: Barbara Garčević i Jadranka Todorović, Preventer
Foto: Dalibor Danilović i Bojana Janjić
Nipplepeople, Alexander Nut and B2S - stars of IQ party
As part of the creative team led by Marsh production, for the client Philip Morris, we designed a special promo event for the IQOS brand. The first and only IQ Party gathered 500 visitors at the Urban Hangar in Belgrade.
British DJ Alexander Nut, Croatian electropop group Nipplepeople and local DJ duo B2S (Aleksandra Duende and Andrija Akioki) were part of the music program.
The IQOS 3 DUO device was launched - the latest product from the family of smokeless devices.
Production: MARSH creative production
Scenography: Marko Samardžić and Nenad Paranosić
PR and protocol tekam: Barbara Garčević and Jadranka Todorović, Preventer
Photo: Dalibor Danilović and Bojana Janjić